PLACE GUIDE

Maotai Town 茅台镇

Maotai Zhen

Maotai’s visitor centre is the Chishui River valley, where distillery streets meet memorials to the Red Army’s river crossings.

The Chishui River bank in Maotai Town, Renhuai, Guizhou; 5 August 2016.
The Chishui River bank in Maotai Town, Renhuai, Guizhou; 5 August 2016. · Wahsaw · CC0
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Explore the region

About Maotai Town

From 1915 Square, steps lead towards Yangliuwan’s liquor-themed commercial street. China Liquor Culture City provides a separate museum-style introduction to brewing, while the riverside memorial area tells a different part of the town’s story. A town visit does not automatically include entry to working distilleries, so distinguish public streets, museums and production facilities.

The name 'Maotai' comes from a sacrificial platform covered in thatch grass by the ancient Liao people (古獠人), called the 'thatch sacrificial platform' and shortened to 'Maotai.' In the Yuan dynasty the settlement was recorded as Maotai Village. In 1745, during the Qianlong era (乾隆), Guizhou governor-general Zhang Guangsi (张广泗) opened the Chishui River to shipping and established the Ren'an Wharf (仁岸码头) at Maotai; the resulting trade led to a brief renaming as 'Yishang Zhen,' but the older name persisted and the settlement became known as Maotai Town.

Liquor production had already reached a substantial scale by the Jiaqing and Daoguang eras, according to the Zunyi Prefecture Gazetteer, which recorded Maotai's wine as the province's finest and counted at least twenty distilleries there; by the Guangxu era its liquors were sold well beyond Guizhou. The old brewing houses were destroyed when Taiping rebel forces under Shi Dakai (石达开) attacked Guizhou. The town was formally established in 1930, and after several administrative reorganizations the Renhuai county government relocated to Maotai in 1954; the present boundaries of Maotai town date from a 2015 administrative adjustment.

What to look for

  • 1915 Square and Yangliuwan street reveal the town’s modern liquor-themed visitor district.
  • The Maotai crossing memorial and riverside Red Army memorial area connect the town with Long March history.

Background & history

Maotai (simplified Chinese: 茅台; traditional Chinese: 茅台 or 茅臺; pinyin: Máotái) is a town in the north of Guizhou province, located on the southeast (right) bank of the Chishui River (赤水河). It is under the administration of Renhuai City. The village is most famous as the origin of the eponymous brand of baijiu. The liquor is very popular in China. Maotai is the only alcoholic beverage presented as an official gift by Chinese embassies in foreign countries and regions, and it received worldwide exposure when Zhou Enlai used the liquor to entertain Richard Nixon during the state banquet for the U.S. presidential visit to China in 1972.

Excerpt from Wikipedia: Maotai, Guizhou · Wikipedia contributors · CC BY-SA 4.0. Selected introductory sentences; formatting simplified. Background information, not current visitor-service advice.

Location & getting there

Getting to Maotai Town

The official directory locates the Maotai tourist-area approach beside the archway on Zhongmao Express Road in Maotai town, Renhuai. Arrange the final transfer specifically to 1915 Square, the riverfront or China Liquor Culture City according to your first stop.

General visit reminders

Choose the building, exhibition or part of the historic area you most want to see, then leave time to explore its setting. Check the venue’s current opening and reservation arrangements directly; a place appearing on the map does not mean every building or gallery is accessible on your travel date.

Combine your visit

Suggested order for the visit:

  1. 1915 Square and Yangliuwan

    Explore the public commercial district.

  2. China Liquor Culture City

    Add the brewing-history displays if open.

  3. Maotai crossing memorial area

    Finish with the river and its memorial landscape.

This is an editorial sequence of named spaces or places. It does not imply a verified walking connection or promise opening, ticket availability or a journey time.

Historic sites & architecture · 历史古迹/建筑 →

Find Maotai Town

茅台镇 · 遵义

The pin marks the area, not the entrance.

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Approximate straight-line distances between map pins, not travel distances.

Sources & visit information

The sources below support the place-specific description and arrival information. Suggested combinations are editorial planning ideas; confirm current opening, entry arrangements and transport services for your date.

Visitor information adapted and edited from Wikipedia contributors, “Maotai, Guizhou” · CC BY-SA 4.0. Source revision 1370807592.

Background paragraphs translated and condensed from Wikipedia contributors, "茅台镇", Chinese Wikipedia · CC BY-SA 4.0. Source revision 92544894.