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About Taoxichuan Ceramic Art Avenue
Taoxichuan Ceramic Art Avenue (陶溪川文创街区) is a cultural and creative district in Zhushan District (珠山区), Jingdezhen (景德镇), built around the former Yuzhou Porcelain Factory (宇宙瓷厂).
The Jingdezhen city government places the district at 150 Xinchang West Road (新厂西路), between Tongbin Road (童宾路) on the west and Chaoyang Road (朝阳路) on the north. Its first phase uses the old Yuzhou factory as its core and was set up to protect and reuse the city's ceramic industrial heritage. The factory's sawtooth-roofed workshops, tall chimneys, water tower and coal-fired kilns have been kept, together with old slogans on the walls. It is a national 4A tourist attraction, and the Ministry of Culture and Tourism lists it among the 2015 key national projects for distinctive cultural industries.
The Jingdezhen Ceramic Industrial Heritage Museum (景德镇陶瓷工业遗产博物馆) follows the city's porcelain industry from 1904 to 2010 in four sections, from handicraft workshops and private firms to state porcelain factories and their restructuring. Tools, machinery, kilns, production processes and finished wares are shown alongside oral histories from 500 workers and the personnel records of 69,000 porcelain workers. In November 2017 the conversion of the factory into the museum received a UNESCO Asia-Pacific Award for Cultural Heritage Conservation in the New Design in Heritage Contexts category; the design follows a principle of minimal intervention and sets modern materials against the factory's original brickwork. It is also on the first national industrial heritage list of the Ministry of Industry and Information Technology.
The district's art museum has eight exhibition halls and a lecture hall, with 6,000 m² of display space that includes an 81-metre former tunnel kiln preserved as an installation. The Yi Space (邑空间) youth enterprise hub runs a creative market, and the first two editions of its Spring and Autumn Fair (春秋大集) brought together artists from more than 50 countries and makers from 30 art schools. Taogongshu (陶公塾) trains young people from China and abroad in pottery, including throwing on the wheel.
What to look for
- Sawtooth-roofed workshops, chimneys, a water tower and coal-fired kilns of the former Yuzhou Porcelain Factory
- Old slogans still painted on the factory walls
- Jingdezhen Ceramic Industrial Heritage Museum, tracing the city's porcelain industry from 1904 to 2010
- The 81-metre former tunnel kiln displayed inside the art museum
- Yi Space creative market and the Spring and Autumn Fair (春秋大集)
- Pottery training, including wheel-throwing, for young people at Taogongshu (陶公塾)
The surrounding area
A craft-city stay combining kiln history with contemporary ceramics and adapted industrial spaces.
Location & getting there
Combine your visit
A suggested sequence linking the specific features of this visit.
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Factory lanes
Read the workshops and chimneys as an industrial landscape.
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Ceramic Industrial Heritage Museum
Examine the equipment and working lives behind the former factory.
This order is editorial. Confirm access and any transfers between stops; it does not establish a walking route, same-day connection or common admission ticket.
Find Taoxichuan Ceramic Art Avenue
陶溪川文创街区 · 景德镇市
The pin marks the area, not the entrance.
More places nearby
Approximate straight-line distances between map pins, not travel distances.
Jingdezhen Imperial Kiln National Archaeological Remains Park 景德镇御窑厂国家考古遗址公园
3 km awayThe Imperial Kiln archaeological park occupies the production ground where ceramics were made for the Ming and Qing courts. Excavated kiln remains and large quantities of rejected porcelain fragments reveal processes that a…
View guide →Samryu Temple Old Street 三闾庙古街
3 km awaySanlümiao’s old street and landing preserve the transport side of Jingdezhen’s porcelain story. Stone paving leads towards a riverside wharf built in levels to accommodate changing water. The landing helped connect the ceramic…
View guide →Jingdezhen Ancient Kiln and Folk Cultures Museum 景德镇古窑民俗博览区
5 km awayJingdezhen’s Ancient Kiln and Folk Cultures Museum grew around the preserved Qing-period Zhen kiln. A nearby temple honours Tong Bin, a kiln worker remembered in local ceramic traditions.
View guide →Sources & visit information
Written from the linked sources and checked sentence by sentence against quoted extracts by a separate reviewer on 2026-09-23. Opening hours, admission and access arrangements are not covered; confirm current visitor information with the site.
Some facts checked against Wikipedia contributors, "中华人民共和国获联合国教科文组织亚太地区文化遗产保护奖项目列表" · CC BY-SA 4.0.